MTN phases out scratch cards in line with sustainability, customer experience

   Telecommunication market leader, MTN Ghana has announced in a release that it would  totally phase out its recharge scratch cards by the end of June.

   With the decision, MTN said customers still in possession of scratch cards can no longer use them to recharge airtime or data by the 1st of July.

   “However, customers can redeem the value of their scratch cards via Credit transfer (EVD) at any MTN Customer Experience Centre,” release said.

   The release further stated that the new development is in line with MTN’s strategy to lead digital solutions in Ghana and beyond and aligns with the government of Ghana’s digitalisation agenda.

   MTN customers are encouraged to continue using existing digital channels including MoMo, Ayoba and myMTN app to recharge. As part of our commitment towards a clean environment, customers enjoy 50 percent bonus on all recharges done via Mobile Money, said the release.

   Commenting on the withdrawal of scratch cards, the Chief Sales and Distribution Officer, Mr Samuel Addo said, “the phasing out of the scratch cards is one of the avenues to help us protect the environment, empower customers to drive digital usage and make customer service delivery more efficient.”

   In line with MTN’s sustainability strategy, the company continues to implement several initiatives to reduce its environmental footprint including waste reduction programs, water conservation measures as well as other energy-saving initiatives.